Profile:
As the inventor and leader of the outdoor large-scale projection advertising, THOR devote all their efforts to it, that is to produce more advanced and failsafe outdoor large-scale projection equipments, so as to satisfy the increasingly innovating market requirement of outdoor advertising. Meanwhile, to create outdoor advertising network, which have characteristic of large-scale projection, so as to supply clients with professional issuance of outdoor projection advertising and counseling of projection media. 
Product:
  In 1997, THOR, took the lead to successfully develop outdoor advertising projection light with high definition and true color,--- series of  THOR projection advertising set, which has international origination. In recent years, the technology of product has kept the international advancement and is continuously perfecting. And it has successfully released large-scale outdoor projection advertising for hundreds of times in nearly 20 major cities (including Hong Kong, Philippines USA,and so on), and the issuances also included the large-scale outdoor projection advertising of Shanghai JinMao Buiding, which was nearly ten thousand square meters and made the advertising field marvel at its application.
 THOR Projection advertising set is the first high-power projection equipment in the world. It uses high-luminance lamp-house in the theory of optical projection to project the true color advertising content of film onto outside wall of high buildings, and forms the great visual-impact outdoor advertising in the night.
After practicing for a long time, it is proved that generally the advertising effect will be very good in the following locations:
Locations with streams of people: square, shopping center, and busy section of downtown
Large-scale activities: vocal concert, gathering; product marketing, important celebrations
Place difficult to set up advertisement: representative building, bridge and the metope of high building
Special places: playground, lake surface, and natural or artificial cloud layer.

 Huge displaying area:

Project large-scale advertising from 1 square meter to more than ten thousand square meters, onto wall in the distance between 1 meter to 400 meters, this effective coverage is difficult for traditional outdoor advertising to achieve, and has obvious advantages in applications, such as shaping brand image.

High arrival rate:

novel form of media, huge area of advertising, application of animation and special effect, according to the survey of application in major cities, the arrival rate is over 80%, and the value of presentation quality is raised effectively.

Low cost:

as far as traditional media (such as neon light, lamp house and spot light billboard) is concerned, projection advertising only needs to spend very low film cost, save the huge spending of stage set and image design, and meanwhile greatly reduce the cost of advertising of thousands of people.

High volumetric fraction:

single light can hold 1 to 36 pieces of films with different contents, according to the model. By playing through continuous circulation, it fully conveys the advertising information, deducts the creative stories, and attracts the attentions of passerby, therefore, greatly improves the arrival rate and the rate of memory.
 

 Flexible /efficient release:

in the present market, the renewal of products is changing very quickly; the competition has been calculated by day, which requires advertising media to have high alterability. Projection advertising can release advertising images and replace the contents in a few minutes, which will be very suitable for modern market to operate efficiently.
 

Environmental protection:

projection advertising utilizes the optical principle to form the image, uses few materials, and almost makes no impact on ambience. While each release and replacement of image of traditional media need to newly launch into one-off build, which is no change at all.

Animation and other fancy effects:

by linkage of several lights and application of some special technique, it can produce many special effects such as motion picture, stroboflash and flapping. The performing technique of advertising is flexible and novel and can efficiently attract the public attention, and improve the average scanning time.

Multi-light superposing technique:

for the huge advertising stage, single light cannot satisfy the requirement of high brightness, while multi-light superposing technique can. The number of the superposed lights can be in the range of 2 to 20. Using this technique, the large-scale advertising can be in satisfying brightness, and the visual impact is unmatched by the other outdoor advertising.